On December 22, the Philadelphia 76ers made an announcement that BetMGM, a leading sports betting and online gaming company, is their official sports betting partner. The announcement comes right after the BetMGM Pennsylvania launch and in time for the NBA 2020-21 regular season kick-off.
Being an official sports betting partner, BetMGM will feature across all Philadelphia 76ers digital and social platforms including the official 76ers mobile app. The partnership features TV-visible signage including BetMGM’s logo on the pole pads during 76ers games and fan-focused engagement campaigns. The financial terms of the deal are not disclosed.
Matt Prevost, Chief Revenue Officer of BetMGM, said, “This partnership is an exciting opportunity for BetMGM to offer 76ers fans unique ways to engage with their favorite basketball team.”
Philadelphia 76ers and BetMGM partnership
Pittsburgh Steelers was the first official gaming/sports betting partner of BetMGM in Pennsylvania. BetMGM went live in Pennsylvania with its iGaming app in early December followed by an official launch of its leading mobile sportsbook on Dec. 18. Pennsylvania is the eighth state for BetMGM to go live and it is running successfully.
Within a week after the sportsbook launch in PA, BetMGM continues to make partnerships with top sports teams. 76ers will mark as the first. Certainly, this partnership will give the 76ers to connect with their fans on the digital channels. This helps the fans to spend time on customized branded games and activations. In the future, we could see several cross-promotions such as odds boost on 76ers games and BetMGM promotions on the official 76ers mobile app.
Furthermore, the partnership also names Borgata Hotel Casino & Spa in AC as an Official Away Game Host of the 76ers. Therefore, we could see co-branded events hosted at Borgata in the future. One such event will be a Season Ticket Member and VIP party with casino games, 76ers legend appearances, prizes, and raffles.
Katie O’Reilly, Chief Revenue Officer of 76ers said: “We are thrilled to partner with BetMGM and together create new, engaging experiences to deliver to our 76ers fans. BetMGM will also propel us into a new space, strategically targeting fans in the sports betting and gaming realm.”
More about BetMGM Sportsbook
BetMGM is born out of a partnership between MGM Resorts International and Entain Plc. It began online expansion in 2017 by launching its first online casino in the state of New Jersey via the playMGM platform. Online sports betting began in August 2018, with both products receiving a massive facelift and rebrand to BetMGM.
BetMGM became one of the foremost iGaming operators in the U.S. market and is now available in numerous states. Currently, BetMGM offers legal, online sports betting in Colorado, Indiana, New Jersey, Pennsylvania, Tennessee, and West Virginia. Very soon, they are going to launch in Michigan.
BetMGM comes with an easy to navigate mobile app and a robust menu of different betting options. It comes with special features such as early cashout, live in-game wagering, and boosted parlays.
At BetMGM there is a 24/7 wagering opportunity to bet on a variety of sports and leagues. Such as Basketball, Cricket, Golf, Soccer, Tennis, NHL, NFL, MLB, and many more. Don’t forget to check our Free European soccer picks and NBA best parlay picks today.