International gaming company 888Sport and Stockholm-based Betsson got approval for temporary sports betting license by the Colorado Limited Gaming Control Commission at their last meeting of the year held on Thursday. Betsson and 888Sport are unanimously passed by the 5-member committee. At the present time, both are undergoing regulatory background investigations.
888Sport is based in Gibraltar and is listed on the London Stock Exchange. 888 Holdings made an announcement on December 2nd that it would be entering the three fastest-growing markets in the US – Colorado, Iowa, and Indiana. Certainly, it will enter these states by the first quarter of 2021. 888Sport is already live in New Jersey, Nevada, and Delaware.
In Colorado, the company will launch under the license of the Colorado Grande Casino based in Cripple Creek. The Colorado online betting and gaming market has huge growth potential, and 888Sport continues to build a strong platform for growth.
Once the sportsbook goes live, 888 customers in CO will have a large range of options when it comes to betting on any individual game. We can expect 888Sport to bring its standard welcome bonus promotion for new customers in Colorado. you can claim a 100% deposit bonus to get up to $500 in bonus funds.
Betsson has over 28 years of experience in the gaming business. They are ready to enter the US online sports betting market by signing an agreement with Dostal Alley Casino. The agreement is for an initial term of 10 years. Betsson plans to launch its proprietary sportsbook in the first part of 2021, after regulatory approval.
Betsson has the ambition to build a US presence, starting with a small office in Colorado. Certainly, they are entering the US sports betting market with an intention to create the best user experiences in the market.
The Colorado launch will be the first cautious step into the US market. Betsson will certainly benefit from key learnings, brand presence, and initial customers. With their decades of experience in online gaming, they are confident to bring the best experience to players in Colorado.
Colorado Sports Betting Market
Colorado was the 18th state in the US to legalize online sports betting effectively from 1 May 2020. The state allows 33 licenses, and each includes one skin. There are already more than a dozen online betting sites and apps in Colorado, and more are on the way. The Colorado Division of Gaming has oversight over sports wagering. This division of the state government also is in charge of implementing regulations to govern day-to-day activities of sports betting in Colorado.
With these apps, you can bet directly from your smartphone or tablet. However, you must be physically present within Colorado. While you can bet online anywhere in the state, you can also bet at 3 retail sportsbooks – Cripple Creek, Black Hawk, and Central City.
At this instant, Colorado is already one of the biggest sports betting markets in the country. The sportsbooks generate hundreds of millions of dollars in wagers each month.